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IMAX® and MAC Spoil Fashion and Beauty Bloggers with MAC Maleficent Collection Beauty Event

By IMAX on May 30, 2014

Disney’s most iconic villain has inspired a breath-taking, limited-edition colour collection which is sure to cast a spell of absolute adoration with wickedly gorgeous shades. With the help of Disney and MAC Cosmetics, IMAX gave beauty and fashion bloggers an enchanted experience with makeup tutorials and a private screening of Maleficent in IMAX® 3D. Maleficent arrived to IMAX 3D theatres on May 30. Get tickets today and check out highlights from the MAC Maleficent beauty event and the IMAX® Maleficent featurette below.

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IMAX® Upgrades Godzilla Fans

By IMAX on May 23, 2014

IMAX® surprised unsuspecting guests at standard showings with an opportunity to upgrade and see Godzilla in IMAX® 3D. With the help of Peter Shankman, the very first #IMAXUPGRADE left Godzilla fans in awe after experiencing the heart-pounding thriller! Check out some of the fan reactions and let us know if you've recently upgraded to IMAX using #IMAXUPGRADE.

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The Pan & Scan: Nerdzillas Unite!

By IMAX on May 16, 2014

Flowers are blooming, students are graduating, kaijus are…kaiju-ing? Spring is really springing, folks. This week’s P & S explores how it’s J.J. Abrams’ world and we are all just living in it. May the 16th be with you. Pop some popcorn, relax and enjoy the show.

T G I F bros and non-bros! We honestly don’t want you to miss out on the Godzilla fun this weekend, so it’s in your best interest to get your tickets here. Something wickedly talented is coming to IMAX® theatres on May 30 and it is not “Adele Dazeem.” Ensure your chance to see one half of the Pitt-Jolie dynamic duo by preordering your tickets to Maleficent.

 

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Are You Ready?

By IMAX on May 14, 2014

The countdown begins...NOW!!!!

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Super Cool The Amazing Spider-Man 2 IMAX FANFIX™ Concept Art

By IMAX on May 9, 2014

Have you ever wondered just how artists come up with the cool artwork for the IMAX FANFIX™? Well, with a character like Spider-Man, it can be difficult to come up with just one concept that embodies his character, his story or the villians that he faced on a daily basis.

When developing the IMAX FANFIX art for The Amazing Spider-Man 2, UK artist Matt Taylor came up with several concepts that captured different moments in the life of Spidey. Below you'll find the concept art that he developed before reaching the final which was used for most recent The Amazing Spider-Man 2 IMAX FANFIX including commentary from Matt on what he wanted to achieve with each piece.

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