By USA Today: Laura Petrecca on May 2, 2014
Heading to an IMAX theater to catch the opening weekend of The Amazing Spider-Man 2? Try to sit about 80% toward the back, in the dead center of the theater.
"That's the sweet-spot seat," advises IMAX CEO Richard Gelfond.
The IMAX chief — who was once a law clerk, an investment banker and owner of a 99-cent dry-cleaning chain — visited USA TODAY's New York City studio to talk about the evolution of movie viewing and to share details on IMAX's international expansion.
By Variety: Patrick Frater on April 16, 2014
BEIJING — IMAX And Chinese cable giant WASU Group have reached a content delivery agreement for IMAX-TCL Premium Home Theatre.
The deal is shaped as a joint-venture partnership between IMAX Corporation, TCL Multimedia Technology Holdings and Wasu Digital TV Media Group (WASU).
WASU will license and distribute IMAX-enhanced Hollywood and Chinese current theatrical and other content to the IMAX-TCL premium home theatre system.
By The Wall Street Journal: Laurie Burkitt on April 8, 2014
BEIJING—IMAX Corp. plans to sell a 20% stake in its Chinese business to two China-focused investor groups in an $80 million deal that the big-movie-screen operator hopes will pave the way for expansion and an eventual public listing.
IMAX Chief Executive Richard Gelfond said in an interview that investment fund China Media Capital and private-equity firm FountainVest Partners would pay $40 million each for 10% stakes by early 2015. He said the deal gives IMAX local partners who will open up expansion opportunities in one of its most important markets.
The investors will shepherd a public offering of shares of the China operation, IMAX China Holding Inc., in the next five years, Mr. Gelfond said. IMAX China will be paying IMAX Corp. an ongoing trademark and licensing fee for the right to use the IMAX trademark in China, a spokeswoman said.
By Variety: Andrew Stewart on March 24, 2014
Mega-screen company IMAX is moving forward with its laser technology, signing 63 laser projectors to be installed worldwide over the next several years, with the majority of the new systems ear marked for Greater China.
IMAX has made significant inroads into China throughout the last few years, expanding its brand with a growing infrastructure. The IMAX laser projectors, which are developed through a partnership with Kodak and Barco, total 43 on the mainland, with the country’s largest exhib Wanda footing the bill for all but three.
By The Wall Street Journal: Ben Fox Rubin on March 20, 2014
Deal Continues Companies' Long-Running Relationship
Walt Disney Co. and IMAX Corp. agreed to release a handful of upcoming Disney films in IMAX theaters, with plans to team up on several Marvel films and a Star Wars movie in 2015.
The deal continues IMAX and Disney's long-running relationship and will involve IMAX being part of Disney's release strategy for several major films, including this year's "Marvel's Captain America: The Winter Soldier," "Maleficent," and "Marvel's Guardians of the Galaxy," as well as next year's "Marvel's Avengers: Age of Ultron," "Tomorrowland" and "Star Wars: Episode VII."
Last year, the two companies agreed to co-produce their first movie together, expanding the relationship between the entertainment giant and the operator of theaters known for large floor-to-ceiling curved screens.
The companies have previously collaborated together on the distribution of numerous films such as "Fantasia 2000" and "Oz the Great and Powerful."
Read more about the IMAX and Disney partnership on The Wall Street Journal's website.