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Media Coverage

Sony Pictures Entertainment to Release Men in Black(TM) 3 in IMAX(R) 3D

By IMAX on September 13, 2011

LOS ANGELES, Sept. 12, 2011 (GLOBE NEWSWIRE) -- IMAX Corporation (NYSE:IMAX) (TSX:IMX) and Sony Pictures Entertainment today announced that the action comedy Men in Black(TM) 3 will be released to IMAX(R) theatres simultaneously with the film's worldwide release on May 25, 2012. Directed by Barry Sonnenfeld, Men in Black 3 is the first in the franchise to be released in IMAX. Will Smith and Tommy Lee Jones are back in black in Men in Black 3. Directed by
Barry Sonnenfeld from a screenplay written by Etan Cohen, based on the Malibu Comic by Lowell Cunningham, the film is produced Walter F. Parkes and Laurie
MacDonald and executive produced by Steven Spielberg and G. Mac Brown. The film also stars Josh Brolin, Jemaine Clement, and Emma Thompson. Read more on reuters.com

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"Men in Black 3" to be releasedin IMAX 3D

By Joshua L. Weinstein on September 13, 2011

LOS ANGELES (TheWrap.com) - In case "Men in Black 3" wasn't big enough, Sony's making it even bigger: The studio will release its big-budget 3D feature in IMAX, it announced Monday. In a written statement, Sony Pictures president of worldwide distribution Rory Bruer said that releasing the movie in IMAX 3D "signals an event release."It's the first "Men in Black" film to be released on IMAX. "Men in Black 3," starring Will Smith and Tommy Lee Jones will be released May 25, 2012. Read more on reuters.com...

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IMAX Corporation Expands Kinomax Partnership In Russia

By IMAX on September 9, 2011

Moscow, Sept. 9, 2011 – IMAX Corporation announced an expansion to its existing agreement with Kinomax for a new digital IMAX® theatre in Moscow, scheduled to open in 2013.

In June, IMAX announced an agreement with Kinomax to open three new IMAX theatres in Astrakhan, Ryazan and Tomsk. Today’s announcement means that IMAX is poised to have five theatres in operation with three under development in Moscow.

"We are pleased to extend our partnership with Kinomax in this very important region," said IMAX CEO Richard L. Gelfond. "Russia and the CIS comprise our third fastest-growing market worldwide and we are delighted to build upon our success with an exhibitor like Kinomax, which has helped bring The IMAX Experience® to more and more moviegoers."

"This agreement to open an additional IMAX theatre underscores our continued successful and strategic collaboration with IMAX," said Kinomax President Boris Asriev. "Moscow moviegoers love the IMAX format, and we expect the opening of a new IMAX theatre in Moscow to be successful."

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Viral times: 'Contagion' makes pandemic feel real

By David Germain on September 6, 2011

LOS ANGELES (AP) — The Hollywood disaster movie typically comes with quakes, asteroids, tornadoes or aliens ripping the planet to shreds and manly heroes tossing around wisecracks as they carry out impossible deeds to save the world. Yet Steven Soderbergh figured the more authentic a potential apocalypse feels, the scarier it becomes. Opening Friday at U.S. theaters, Soderbergh's "Contagion" lays out a terrifying scenario — the swift spread of a deadly new virus around the globe — with a mix of personal drama and merciless realism that makes it both riveting and foreboding. From the start, director Soderbergh and screenwriter Scott Z. Burns aimed for an ultra-realistic tale of a pandemic so genuine and lacking in Hollywood egotism that — spoiler alert — the character played by one of the top names among its A-list cast, Gwyneth Paltrow, dies horribly in the opening minutes. Read more on news.yahoo.com

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At Venice, is 'Contagion' following 'The Town's' awards playbook?

By Nicole Sperling on September 1, 2011

When Warner Bros. Pictures premieres Steven Soderbergh's globe-trotting virus drama "Contagion" Sunday at the Venice Film Festival, it will be launching a campaign for a movie that shares many attributes with the studio's hit from fall 2010: Ben Affleck's "The Town," which also made its debut at the starry European fest. Despite very different subject matters, "The Town" (starring Affleck and Jeremy Renner) and "Contagion" are both accessible dramas with strong ensemble casts. Plus, "Contagion" (which stars Matt Damon, Gwyneth Paltrow and Kate Winslet, among others) also boasts that critical quality of certain fall releases: strong commercial appeal mixed with potential awards support. Read more on latimes.com

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