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Media Coverage

'Men in Black 3' Posts Record Memorial Day Opening Weekend for IMAX

By Etan Vlessing on June 1, 2012

IMAX on Wednesday said Columbia Pictures’ Men in Black 3 posted a record Memorial Day opening weekend as it grossed $12.7 million in box office after a digitally remastered version screened in 474 of its theaters worldwide. Read more on Variety.com

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'Hunger Games' set for IMAX screens in China

By Dave McNary on May 24, 2012

IMAX and Lionsgate have announced that Lionsgate's "The Hunger Games" will be released in China in 67 IMAX digital theatres in June. Read more on Variety.com

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6-Minute Spider-Man Preview in IMAX This Weekend

By Marvel on May 23, 2012

Fans who head out to see "Men in Black III" in IMAX 3D starting this Friday, May 25 will get a special sneak peak at "The Amazing Spider-Man" in theaters and IMAX 3D July 3! Read more on Marvel.com

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'Men in Black 3' to Open in 474 IMAX Theaters Worldwide

By Etan Vlessing on May 22, 2012

Columbia's alien adventure flick "Men in Black III" will open in 474 IMAX theaters worldwide this Friday, simultaneous with a North American wide release. The Will Smith and Tommy Lee Jones- starrer will be released domestically in 278 theaters, and in another 196 IMAX theaters internationally. Read more on HollywoodReporter.com

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Take an inside look at the new IMAX Theatre at Celebration! Crossroads in Portage (video)

By John Liberty on May 16, 2012

 Celebration! Cinema posted today a time-lapse video of the installation of the new IMAX Theater at Celebration! Crossroads in Portage.The Grand Rapids-based company plans to hold the grand opening of the 42-foot-tall by 64-foot-wide screen on May 25 with "Men In Black 3," said vice president of marketing Steve VanWagoner. He said today the theater is undergoing sound adjustments, finishing the floor and installing seats.VanWagoner said he hopes to show "Marvel's The Avengers" this weekend, but it's not a guarantee. "We're hoping for this weekend, but if it doesn't happen, it could be Monday or Tuesday. We're just not sure right now with all the details we have right now," he said. For now, take a look at the video to see what's to come. Read more on mlive.com

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