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Cobertura de los medios

IMAX's 3D future 'transforming': CEO

Por Squawk Box en la junio 26, 2014

China is going to be the big game changer, says IMAX CEO Richard Gelfond, discussing the release of "Transformers: Age of Extinction," the first feature film to use the new IMAX 3D digital camera.

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IMAX® Signs Two-Theater Deal in South Africa

Por The Hollywood Reporter: Etan Vlessing en la junio 25, 2014

The agreement for additional screens in Pretoria and Johannesburg follows Ster-Kinekor launching an anchor site in Durban.

TORONTO – IMAX is expanding its presence in South Africa after inking a two-theater deal with Ster-Kinekor Theaters.

The division of Primedia Group will add a theater to an upcoming multiplex in Pretoria East, and a second to another new multiplex in Johannesburg, to bring its stable of IMAX theaters to three.

Ster-Kinekor opened an initial IMAX screen in Durban nine months ago.

The latest agreement with the South African exhibitor is part of a strategy by IMAX, led by Andrew Cripps, president of IMAX EMEA, to expand beyond the North American market into new emerging world markets.

To learn more about IMAX's expansion in South Africa visit The Hollywood Reporter.

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The Equalizer to get an IMAX® Release

Por Fansided: Tasha Meares en la junio 25, 2014

Antoine Fuqua’s upcoming film The Equalizer starring Denzel Washington will get the IMAX® treatment.

If you have ever seen a movie in IMAX in the past, whether it was in 3-D or not, you know that IMAX is one of the most immersive experiences that a moviegoer can have.

The picture quality, and the sheer size of the screen, is truly something to behold. Couple this with the incredible surround sound experience that IMAX brings, and you almost feel as if you are a part of the movie.

Now, it would seem as if another upcoming film is about to receive the IMAX treatment.

According to a press release issued today, Antoine Fuqua’s upcoming thriller The Equalizer will be receiving an IMAX release.

In the press release Greg Foster, who is the Senior Executive Vice President of IMAX Corp. and CEO of IMAX Entertainment, praised both Fuqua and the film’s leading actor Denzel Washington as well as expressed his excitement to be partnering on the project.

The Equalizer is scheduled to be released in IMAX® on September 26 read more on Fansided.com.

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IMAX® President Greg Foster Talks TRANSFORMERS 4 and the IMAX® 4K 3D Digital Camera; Won’t Confirm J.J. Abrams Is Using IMAX® Cameras on STAR WARS: EPISODE 7

Por Collider: Steve “Frosty" Weintraub en la junio 20, 2014

Camera 4K with Michael Bay

Last night I was able to speak with Greg Foster (President of IMAX Entertainment) on the red carpet at the world premiere of Michael Bay‘s Transformers: Age of Extinction in Hong Kong.  As we previously reported, Bay used the new IMAX® 4K 3D digital cameras to shoot a tremendous amount of Transformers 4, and when you see it in IMAX® about 60% of the movie will use the full IMAX® aspect ratio.  It’s absolutely the best way to experience this movie.

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Can IMAX’s New Camera Make Big Movies Worth Big Money?

Por Fast Company: Corinne Iozzio en la junio 20, 2014

IMAX Camera

With its 3D Digital Camera, the company responsible for supersizing the film experience is revolutionizing the film industry yet again.

Transformers 4: Age of Extinction, opening next Friday all across the United States, clocks in at 150 minutes jam-packed with rippling muscles, swooping action shots, and earth-shattering explosions. Somewhere within there are 30 minutes shot with an IMAX camera—

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