---
title: Witness the World Premiere of Travis Scott's 'Franchise' Exclusively in Select IMAX® Theatres
publisher: "IMAX"
description: "Witness the global debut of "Franchise", the new music video from Travis Scott. "
canonical: "https://www.imax.com/travis-scott-franchise"
date: 2023-12-07
last_updated: 2024-08-12
---

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September 24, 2020

Witness the World Premiere of Travis Scott's 'Franchise' Exclusively in Select IMAX® Theatres
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[**Click here**](/content/experience-travis-scotts-franchise-imax-theatre-list) **for locations**

Witness the global debut of "Franchise", the new music video from Travis Scott. Experience it in select IMAX theatres worldwide, during evening showings of Christopher Nolan's "Tenet" starting September 24, 7 P.M. and later.

Following his work with Christopher Nolan on the IMAX release of _Tenet_ and his featured song “The Plan,” Travis Scott and IMAX have teamed up to deliver fans a new way to experience his music. Optimized for IMAX theatres, fans will experience “Franchise” with powerful precision sound and the highest quality crystal-clear imagery on the biggest screens. Only IMAX’s unique theatre geometry will immerse audiences into Travis Scott’s vision with an audio-visual experience unlike any other. Witness “Franchise” first, only in IMAX.

\*All theatre availabilities subject to local guidelines and COVID-19 restrictions.