---
title: Get Into the Driver's Seat at IMAX(R) Theatres!
publisher: "IMAX"
description: "NASCAR 3D: The IMAX Experience Races into Select IMAX Theatres On March 12, 2004 and Sets the Record for the Widest Domestic IMAX Opening Release LOS ANGELES, March 2 /PRNewswire-FirstCall/ -- Warner Bros. Pictures, IMAX Corporation and the National Association for Stock Car Auto Racing (NASCAR)"
canonical: "https://www.imax.com/pr/get-drivers-seat-imaxr-theatres"
date: 2004-03-02
last_updated: 2004-03-02
---

Get Into the Driver's Seat at IMAX(R) Theatres!
===============================================

Tue, Mar 2, 2004

NASCAR 3D: The IMAX Experience Races into Select IMAX Theatres On March 12, 2004 and Sets the Record for the Widest Domestic IMAX Opening Release

LOS ANGELES, March 2 /PRNewswire-FirstCall/ -- Warner Bros. Pictures, IMAX Corporation and the National Association for Stock Car Auto Racing (NASCAR) will release NASCAR 3D: The IMAX Experience exclusively in select IMAX(R) theatres on March 12, 2004. The film is already setting records as the widest IMAX domestic release ever, with 68 theatres revving up for opening day. The film will be presented on the world's largest screens, up to eight stories high, with crystal clear images and 12,000 watts of pulsating digital surround sound.

Narrated by Kiefer Sutherland and sponsored by AOL for Broadband, NASCAR 3D: The IMAX Experience provides an insider's perspective of America's number one spectator sport. Through the magic of IMAX(R) 3D technology, audiences will be transported into the driver's seat and experience the heart-pumping action on the track, in the pit and behind the scenes. Dale Earnhardt Jr., third generation NASCAR driver, says "The footage portrays NASCAR in its truest sense. It's really loud, which is exactly what it's like when you're inside the car." Jimmie Johnson, the 2003 series runner up, adds, "If you want to know what it's really like to be a NASCAR driver, this film is a must- see experience."

"As our first original IMAX film, we are thrilled that NASCAR 3D: The IMAX Experience, will have the widest domestic release in IMAX's history," said Dan Fellman, president, domestic distribution, Warner Bros. Pictures. "This record is a testament to the appeal of NASCAR and how this film lends itself to the scale and power of IMAX."

NASCAR 3D: The IMAX Experience will be playing at the following IMAX 3D Theatres (unless otherwise indicated):

    Opening March 12, 2004

    UNITED STATES
    Alabama
     Huntsville  -- Spacedome IMAX Theater at the US Space & Rocket Center \*\*
     Mobile - J.L. Bedsole IMAX Dome Theater at the Gulf Coast Exploreum\*\*
    Arkansas
     Little Rock -- IMAX Theater at the Aerospace Education Center \*
    Arizona
     Tempe -- IMAX Theatre at Arizona Mills
    California
     Dublin -- Regal IMAX Theatre at Hacienda Crossing
     Irvine -- Regal IMAX Theatre at the Irvine Spectrum
     Los Angeles -- IMAX Theatre at The Bridge: cinema de lux
     Los Angeles -- Universal CityWalk IMAX Theatre
     Ontario -- Regal IMAX Theatre at Ontario Palace
     Sacramento -- Esquire IMAX Theatre
     San Francisco -- Loews IMAX Theatre at Metreon
     San Jose - Hackworth IMAX DOME Theater, The Tech Museum of Innovation\*\*
     Santa Clarita -- Regal IMAX Theatre Valencia
    Colorado
     Colorado Springs -- Cinemark IMAX Theatre at Cinemark Carefree Circle
     Denver -- UA Colorado Center IMAX Theatre
    Florida
     Fort Lauderdale -- Blockbuster IMAX Theater at Museum of Discovery and
     Science
     St. Augustine -- World Golf Hall of Fame IMAX Theater \*
     Tampa -- Regal Channelside Cinemas IMAX
    Georgia
     Atlanta -- Regal IMAX Theatre at the Mall of Georgia
    Idaho
     Boise -- Edwards Boise Stadium IMAX
    Illinois
     Addison -- Marcus IMAX Theatre
     Chicago -- Navy Pier IMAX Theatre
     Lincolnshire -- Regal IMAX Theatre at CityPark
     Woodridge -- Cinemark IMAX Theatre at Seven Bridges
    Indiana
     Indianapolis -- IMAX Theater at the Indiana State Museum
    Kansas
     Hutchinson -- Carey IMAX Dome Theater at the Kansas Cosmosphere & Space
     Center \*\*
    Louisiana
     New Orleans -- Entergy IMAX(R) Theater, Audubon Aquarium of the Americas
    Maryland
     Baltimore -- IMAX Theater at the Maryland Science Center
    Massachusetts
     Boston -- Simons IMAX Theatre at the New England Aquarium
     Natick -- Comcast IMAX 3D Theatre at Jordan's Furniture
    Michigan
     Dearborn - The Henry Ford IMAX Theatre
     Grand Rapids -- IMAX Theatre at Celebration! Cinema
     Lansing -- IMAX Theatre Celebration! Cinema
    Minnesota
     Apple Valley -- Imation IMAX Theatre at the Minnesota Zoo
    Missouri
     Branson - Branson's IMAX Entertainment Complex\*
    Nevada
     Las Vegas -- Brenden Theatres & IMAX(R) at the Palms Casino Resort
     Las Vegas -- Luxor IMAX Theatre
    New York
     Buffalo -- Regal IMAX Theatre at Transit Center
     New Rochelle -- Regal IMAX Theatre at New Roc City
     New York -- Loews IMAX Theatre at Lincoln Square
     Rochester -- Cinemark IMAX Theatre at Tinseltown
     West Nyack -- IMAX Theatre at Palisades Center
    North Carolina
     Charlotte -- The Charlotte Observer OMNIMAX Theatre at Discovery Place\*\*
    Ohio
     Columbus -- Marcus IMAX Theatre at Crosswoods Centre
    Oklahoma
     Tulsa -- Cinemark IMAX Theatre at The Tulsa
    Pennsylvania
     King of Prussia -- UA King of Prussia Stadium IMAX
     Pittsburgh -- Rangos Omnimax Theater at Carnegie Science Center\*\*
    Rhode Island
     Providence -- Feinstein IMAX Theatre at Providence Place
    South Carolina
     Charleston -- The Charleston IMAX Theatre at Aquarium Wharf
     Myrtle Beach -- IMAX Discovery Theatre\*
    Tennessee
     Nashville -- Regal IMAX Theatre at Opry Mills
    Texas
     Austin -- IMAX Theater at the Bob Bullock Texas State History Museum
     Dallas -- Cinemark IMAX Theatre at Webb Chapel
     Houston -- Edwards Houston Marq\*E IMAX
     San Antonio -- IMAX Theatre San Antonio Rivercenter
    Virginia
     Chantilly -- IMAX Theater at the Smithsonian National Air and Space
     Museum, Steven F. Udvar-Hazy Center\*
     Hampton -- Riverside 3D IMAX Theater at the Virginia Air & Space Center
     Virginia Beach -- ABC Family Channel IMAX 3D Theater at the Virginia
     Marine Science Museum
    Washington
     Seattle -- Pacific Science Center's Boeing IMAX Theater

    CANADA
    Alberta
     Calgary -- Famous Players IMAX Theatre, Paramount Chinook
     Edmonton -- Famous Players IMAX Theatre, Silver City West Edmonton Mall
    British Columbia
     Langley -- Famous Players IMAX Theatre, Colossus Langley
     Vancouver -- CN IMAX Theatre at Canada Place
    Nova Scotia
     Halifax -- Empire IMAX Theatre
    Ontario
     Mississauga -- Famous Players IMAX Theatre, Coliseum Mississauga
     Toronto -- Famous Players IMAX Theatre, Paramount Toronto
     Woodbridge -- Famous Players IMAX Theatre, Colossus Toronto
    Quebec
     Montreal -- Famous Players IMAX Theatre, Paramount Montreal

    Opening After March 12, 2004

    Alabama
     Birmingham -- IMAX Dome Theater at McWane Center \*\*
    Florida
     Daytona Beach -- Pepsi IMAX Theatre at DAYTONA USA
     Tallahassee - IMAX Theatre at the Challenger Learning Center\*
    Iowa
     Davenport -- IMAX Theatre at the Putnam Museum
    Tennessee
     Memphis -- Union Planters IMAX Theatre at the Pink Palace Museum\*

    CANADA
    Quebec
     Quebec City -- IMAX des Galeries de la Capitale

     \* IMAX 2D Theatre
    \*\* IMAX 2D Dome Theatre

About IMAX Corporation

Founded in 1967, IMAX Corporation is one of the world's leading entertainment technology companies. IMAX's businesses include the creation and delivery of the world's best cinematic presentations using proprietary IMAX(R) and IMAX 3D technology, and the development of the highest quality digital production and presentation. IMAX has developed revolutionary technology called IMAX DMR(R) (Digital Re-mastering) that makes it possible for any 35mm film to be transformed into the unparalleled image and sound quality of The IMAX Experience(R). The IMAX brand is recognized throughout the world for extraordinary and immersive family experiences. As of September 30, 2003, there were more than 235 IMAX theatres operating in 35 countries.

IMAX(R), IMAX(R) 3D, IMAX DMR(R) and The IMAX Experience(R) are trademarks of IMAX Corporation. More information on the Company can be found at www.imax.com.

About America Online, Inc.

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SOURCE IMAX Corporation  
  
CONTACT:  
Jan Craft of Warner Bros. Pictures  
+1-818-954-2279  
or  
jan.craft@warnerbros.com  
or  
Maggie Dunn of IMAX Corporation, Los Angeles  
+1- 310-546-9570  
or  
mdunn@imax.com  
Web site: http://www.imax.com  
(IMAX IMX.)