Journey Begins Exclusively In IMAX® Theatres Starting April 8, 2011
IMAX Audiences Will Be Able To See The Film’s Trailer Before “Harry Potter And The Deathly Hallows – Part 1” As Well As On Apple.com
Los Angeles, CA – November 18, 2010 – Warner Bros. Pictures Inc. and IMAX Corporation (Nasdaq: IMAX; TSX: IMX) today announced that Academy-Award® winner Morgan Freeman will narrate “Born to be Wild 3D”. The latest IMAX® 3D film is scheduled for release to IMAX® theatres starting April 8, 2011. Born to be Wild 3D combines breathtaking IMAX 3D footage of the remote rain forests of Indonesia and the vast deserts of Africa, in an intimate and uplifting tale of how the power of love can give orphaned baby orangutans and elephants a second chance at life in the wild.
“I feel immensely privileged as a filmmaker that someone of Morgan’s stature is involved in this project,” said “Born to be Wild 3D” writer/producer Drew Fellman. “His extraordinary voice will profoundly elevate this touching tale of the bond between humans and animals.”
“It’s a tremendous honor to have Morgan lend his talents to this powerful IMAX film,” added Greg Foster, Chairman and President, IMAX Filmed Entertainment. “Mr. Freeman’s incredible voice informs the story in a remarkable way and is an ideal fit for this important and heartwarming journey. His ability to connect with moviegoers of all ages in an emotionally moving manner will complement the stunning images of the film and ultimately enhance the immersive power of The IMAX 3D Experience.”
“We are so excited that we are afforded the opportunity to further our professional relationship with Morgan,” said Dan Fellman, President of Domestic Distribution for Warner Bros. Pictures. “He is one of the most recognizable and respected talents in entertainment today and his distinctive voice will command the attention of audiences as they follow the real-life adventures of these animals.”
Morgan Freeman most recently earned an Academy Award® nomination for his leading role as Nelson Mandela in Clint Eastwood’s acclaimed drama “Invictus.” His numerous honors include four Academy Award® nominations, taking home the Oscar® for his work in “Million Dollar Baby,” as well as four Golden Globe nominations, with a win in 1990 for his performance in “Driving Miss Daisy.” Freeman’s myriad additional credits include the award-winning films “The Dark Knight,” “The Shawshank Redemption” and “Unforgiven,” and he also narrated the Oscar®-winning documentary “March of the Penguins.” He can currently be seen in the action comedy “Red,” and will soon star in “Dolphin Tale,” to be released by Warner Bros. Pictures in 2011.
“Born to be Wild 3D” is an inspired story of love, dedication and the remarkable bond between humans and animals. This film documents orphaned orangutans and elephants and the extraordinary people who rescue and raise them—saving endangered species one life at a time. Stunningly captured in IMAX 3D, “Born to be Wild 3D” is a heartwarming adventure transporting moviegoers into the lush rainforests of Borneo with world-renowned primatologist Dr. Birute Galdikas, and across the rugged Kenyan savannah with celebrated elephant authority Dame Daphne Sheldrick, as they and their team rescue, rehabilitate and return these incredible animals back to the wild.
The film’s trailer will make its online debut today on Apple.com and its in-theatre debut the following day in IMAX theatres with “Harry Potter and the Deathly Hallows - Part 1”. More information about the film can be found here.
“Born to be Wild 3D” is an IMAX and Warner Bros. Pictures production. The film is directed by David Lickley, written and produced by Drew Fellman with cinematography by David Douglas.
About IMAX Corporation
IMAX Corporation is one of the world’s leading entertainment technology companies, specializing in immersive motion picture technologies. The worldwide IMAX network is among the most important and successful theatrical distribution platforms for major event films around the globe, with IMAX theatres delivering the world’s best cinematic presentations using proprietary IMAX, IMAX® 3D, and IMAX DMR technology. IMAX DMR is the Company’s groundbreaking digital re-mastering technology that allows it to digitally transform virtually any conventional motion picture into the unparalleled image and sound quality of The IMAX Experience. The IMAX brand is recognized throughout the world for extraordinary and immersive entertainment experiences for consumers. As of September 30, 2010, there were 470 IMAX theatres (348 commercial, 122 institutional) operating in 45 countries.
IMAX®, IMAX® 3D, IMAX DMR®, Experience It In IMAX®, An IMAX 3D Experience® and The IMAX Experience® are trademarks of IMAX Corporation. More information about the Company can be found at www.imax.com. You may also connect with IMAX on Facebook (www.facebook.com/imax), Twitter (www.twitter.com/imax) and YouTube (www.youtube.com/imaxmovies).
This press release contains forward looking statements that are based on management's assumptions and existing information and involve certain risks and uncertainties which could cause actual results to differ materially from future results expressed or implied by such forward looking statements. Important factors that could affect these statements include, but are not limited to, general economic, market or business conditions, including the length and severity of the current economic downturn, the opportunities that may be presented to and pursued by the Company, the performance of IMAX DMR films, conditions in the in-home and out-of home entertainment industries, the signing of theatre system agreements, changes and developments in the commercial exhibition industry, the failure to convert theatre system backlog into revenue, new business initiatives, investments and operations in foreign jurisdictions, foreign currency fluctuations and the Company’s prior restatements and the related litigation and investigation by the SEC and the ongoing inquiry by the OSC. These factors and other risks and uncertainties are discussed in the Company’s most recent Annual Report on Form 10-K and most recent Quarterly Reports on Form 10-Q.