Harry Potter and the Half-Blood Prince Posts Record International Opening Results in IMAX(R) Theatres
- Biggest Five-Day International Gross of
$3.6 million - Biggest International Wednesday Opening of
$570,000 - Biggest International Single-Day Gross for an IMAX DMR(R) Title of
$875,000 - 161 Domestic IMAX Locations to Open
July 29th
"Warner Bros. is thrilled with the opening weekend numbers and setting a
new
The film set
- The 109 Cinemas IMAX theatre in
Kawasaki, Japan ranked as the highest grossing screen in the country for the film's launch, generating approximately$130,000 for the five-day period. - The new SM North EDSA IMAX theatre in
Manila posted$56,692 for the four-day period following its opening last Thursday. - The Big Cinemas IMAX theatre which opened last week in
Mumbai, India posted record box office numbers and 100% occupancy over the course of the weekend.
"We are pleased to be able to share this film with a large international
audience and Potter fan base due to the continued rollout of our digital
projection system," said IMAX CEO
"The worldwide excitement around this title has been incredible, and we're
so happy to be able to reach fans with another - our 4th, in fact - amazing
Potter IMAX Experience," added
In
Harry Potter and the Half-Blood Prince: An IMAX 3D Experience is scheduled
to play beginning
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SOURCE:
CONTACT: Media:
(212)
821-0155, sgormley@imax.com;
Elliot Fischoff,
jmagner@rogersandcowan.com;
Investors:
Business Media: Sloane Company,
(212) 446-1864, wclay@sloanepr.com
(IMAX IMX.)