IMAX® Shakes up Domestic Market with $7.3 Million North American Debut of "No Time to Die"
Окт 11, 2021

First James Bond Film Ever Shot with IMAX Cameras Reaches $22.5 Million Global Cume in IMAX, Building on Record-Breaking International Bow

NEW YORK – October 10, 2021 – IMAX Corporation (NYSE: IMAX) delivered a strong $7.3 million domestic debut for EON/MGM/UA/Universal “No Time to Die,” capturing 13% of the film’s North American opening weekend gross. The film achieved IMAX’s highest indexing on an over $50 million domestic opening since 2018, continuing the company’s run of strong market share as blockbusters return to the cinema. The final installment of Daniel Craig’s celebrated run as the iconic superspy, “No Time to Die” is the first James Bond film to be shot with IMAX film cameras and features more than an hour of scenes in IMAX-exclusive expanded aspect ratio.

With its strong domestic debut, “No Time to Die” has now reached a $22.5 million global cume on IMAX screens. The film earned another $5.7 million across international screens this weekend, highlighted by the film’s $600,000 debut in France, the best IMAX opening in the market since December 2019, exceptional holds in European markets like Finland, Italy and more, as well as a rise in box office across several Latin American markets.

“No Time to Die” debuted in 50 international markets last weekend, breaking records for best IMAX opening weekend ever for a James Bond film in 24 markets across Europe, Asia, and Latin America and lifting IMAX to its best box office weekend ever for the month of October.  “No Time to Die” continues its global rollout over the coming with weeks, including its debut in China on October 29.

“The combination of IMAX technology and this iconic franchise has proven to be a winning one at the global box office, with audiences everywhere turning out to experience Cary Fukunaga’s immersive filmmaking as it was meant to be seen,” said Megan Colligan, President of IMAX Entertainment. “IMAX is reaching and even exceeding pre-pandemic global box office for September and October, which is a very exciting prospect given the upside ahead with audiences and blockbusters still returning to theaters.”

IMAX China also concluded a record-breaking National Day Golden Week holiday on Thursday, earning $25.8 million at the Chinese box office, up 30% over the company’s previous best in 2020 and nearly 40% higher than the 2019 holiday. “The Battle of Lake Changjin” led the way with a total $30.4 million gross in IMAX China theaters, becoming the fourth biggest Chinese IMAX film of all time in the market.The strong fall/winter blockbuster slate marches on as “Dune” from Warner Bros./Legendary hits IMAX screens in North America and China on October 22 and on November 5 Disney/Marvel’s “Eternals” rolls out worldwide.

About IMAX Corporation

IMAX, an innovator in entertainment technology, combines proprietary software, architecture and equipment to create experiences that take you beyond the edge of your seat to a world you’ve never imagined. Top filmmakers and studios are utilizing IMAX theaters to connect with audiences in extraordinary ways, and, as such, IMAX’s network is among the most important and successful theatrical distribution platforms for major event films around the globe. 

IMAX is headquartered in New York, Toronto, and Los Angeles, with additional offices in London, Dublin, Tokyo, and Shanghai. As of June 30, 2021, there were 1,654 IMAX theater systems (1,569 commercial multiplexes, 12 commercial destinations, 73 institutional) operating in 85 countries and territories. Shares of IMAX China Holding, Inc., a subsidiary of IMAX Corporation, trade on the Hong Kong Stock Exchange under the stock code “1970.” 

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IMAX Corporation, New York

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IMAX Corporation, New York

Ed Skowronek